to give you an example, we were talking to people about what to do in syria and it occurred to eric that nobody, in the midst of talking about what should be done, ever began to look at how much things cost, how things would work. >> the new story in syria that everyone has a mobile phone. let's get the right people mobile phones and the wrong people mobile phones that have wrong stuff in it. >> can you find people of like-minded any country of the world? >> one of the things that is interesting about leaving foreign policy and coming to google is that with the exception of isolated traffic police in north korea, everyone in the world has heard of google and wants to talk about it. technology is a tool but it is also a culture. it is the lowest common denominator across every society that is open. >> in north korea, jerod wanted to meet with the traffic ladies. they had no idea they were internet sensations. they didn't realize that because they didn't have access. in the case of tunisia, we met with the bloggers that helped overthrow the dictator at the time. what are they doing now? an